Client: VIG TFI

Comprehensive website preparation

Summary

As part of the project, we have created a useful website for the client. We prepared the UX strategy and a coherent brand image on the web. The website made it easy to search for the best products in the cart VIG TFI/C-Quadrat. The clear and appealing form of communication with the user allowed gaining key information about the offer before the purchase.

Sector

Investments

Our role

Stakeholder interviews
Desk research
Value propositio
Product discovery
Product prototyping
Information Architecture
User testing
UI Design
Design system

Challenge

How to make a website for an investment fund useful for the client?

Our task was to prepare a UX strategy, web image and design a website for an emerging investment fund company. We carried out the project for Vienna Insurance Group and Austrian company C-Quadrat.

Result

An elegant and intuitive website for anyone interested in investing in funds

As part of the project, we have carried out complex work which resulted in the creation of a useful website for customers. As part of the work, we introduced many values, which allowed different groups of clients to find the best product from the offer VIG/C-Quadrat TFI. First time users could use the selection tool. While more advanced users could search for more detailed information. All groups could learn about the offer in a clear and attractive way and obtain key information before making a purchase.